“I didn’t get faster with more miles — I got faster when I learned how to breathe.”
— Real words from real athletes making one simple change.
🧠 You’ve Trained Your Muscles. Have You Trained Your Breath?
You track your mileage.
You monitor splits.
You stretch, fuel, and recover with purpose.But what if your biggest untapped performance booster isn’t your legs or lungs…
…it’s how you breathe.
🚨 The Hidden Problem: Inefficient Breathing Holds You Back
Most runners instinctively mouth-breathe, especially under intensity. It feels easier — but at a cost:
❌ Faster, shallower breathing
❌ Less diaphragmatic engagement
❌ Overbreathing leads to poor CO₂ regulation
❌ Dry airways and greater fluid loss
❌ Early fatigue and chaotic pacing
Mouth Breathing signals stress to your nervous system. Your body fights, instead of flows.
🏃♂️ Why Nasal Breathing Is a Game-Changer
Nasal breathing trains your body to use oxygen more efficiently — and here’s why it matters:
✅ Slower, deeper breaths mean more stable oxygen exchange
✅ CO₂ levels are better regulated, which improves oxygen delivery (Bohr effect)
✅ Your nose produces nitric oxide, a powerful performance ally
🧪 Nitric Oxide: Your Natural Breathing Booster
When you breathe through your nose, your body produces nitric oxide — a powerful, naturally occurring gas that:
✅ Dilates blood vessels to improve circulation
✅ Enhances oxygen uptake by improving gas exchange in the lungs
✅ Supports immune defense with antiviral and antibacterial properties
✅ Regulates blood pressure through better vascular function
This entire benefit is bypassed when you mouth breathe.
📚 Research shows nasal nitric oxide improves oxygenation and lung function — and is a critical factor in endurance breathing.
Source: Lundberg et al., 1996
🏃♂️ What This Means for Runners
When you train your nasal breathing, you may notice:
Lower heart rate at the same pace
Better rhythm and cadence
Improved perceived effort
Less post-run fatigue
Smoother breathing under load
Faster recovery, even during the run
Even elite runners are building this into Zone 2, base runs, long runs, and tempo work.
🧪 Real Science, Not Hype
A 6-week nasal breathing study found lower respiratory rates and improved efficiency in trained runners
Research confirms nasal breathing maintains nitric oxide, reduces ventilation, and improves focus
Breath training is now used by Olympic marathoners, MMA fighters, and endurance athletes globally
💨 So Why Is It Still So Hard?
Because the nose — amazing as it is — has limits:
Narrow or congested nasal passages
Bad habits built from years of defaulting to the mouth
Cold, dry air or allergens
That’s where BREATHE+ Performance Nasal Strips step in.
🎽 Train Smarter with BREATHE+ Nasal Strips
We designed BREATHE+ specifically for runners and athletes who want to:
✅ Improve airflow through the nose
✅ Delay or reduce mouth breathing during training
✅ Lock in a breathing rhythm that matches performance
✅ Sleep and recover more deeply through better nighttime breathing
Our strips gently open the nasal valves — the narrowest part of your airway — so you can train longer, breathe better, and recover faster.
🌀 Training your breath isn’t guesswork — it’s physiology.
BREATHE+ gives your nose the structure it needs to perform under pressure.
🏋️♂️ How to Use BREATHE+ as a Runner
Apply before warm-ups to get airflow going early
Use during base runs and intervals to stay nasal longer
Race day? Control breath under pressure and avoid energy-wasting gasps
Even during sleep, BREATHE+ keeps you nasal for better overnight recovery
🗣️ Runners Who’ve Felt the Shift
“I’m running the same pace — but my heart rate is lower, and I feel calmer. Total game-changer.”
— Jamie, Marathoner“Before, I’d always mouth-breathe during hills. Now I stay nasal almost the whole time. BREATHE+ made that possible.”
— Derek, Trail Runner“I recommend this to all my athletes now. Breathing is the forgotten variable in performance.”
— Coach Elena, Performance Specialist
🛒 Don’t Just Train Harder. Breathe Smarter.
Your breath isn’t just a background function — it’s a tool. Train it. Use it. Optimize it.
Don’t let your breath hold you back.
Unlock better airflow, deeper focus, and longer-lasting endurance with BREATHE+ Nasal Strips.
🎽 Try them now →
📦 Free shipping on orders over $50
🧪 Drug-free | Athlete-tested | Built for performance
💬 What’s Your Breath Story?
Have you experimented with nasal breathing? Tried BREATHE+ during a race? Drop your experience or questions below 👇